Privacy Policy

First 4 Adventure UK Privacy Policy

This privacy policy explains how we use any personal information we collect and use about you when you contact us through the website, via email or telephone; buy a product or service; and/or consent to receive marketing information about us, our products and services.

Personal information is data which, by itself or with other data available to us can be used to identify you.

What information do we collect about you?

We collect information about you when you contact us or place an order for our products or services.  We also collect information when you voluntarily provide customer feedback.

Your name, address and email address is collected if you purchase a course from our website.  We may ask you for your bank details (sort code and account number) should you request a refund for a booking cancellation.  You have the right to refuse to provide this information. When you book onto one of our courses we will ask you for certain pieces of personal information, such as your name, telephone number (incl mobile), postal address, a contact in case of emergencies, plus date of birth and age in certain circumstances. Medical and consent forms are also requested for individuals booking onto adult trips and open DofE residentials and expeditions.

First 4 Adventure UK has the right to refuse to allow individuals onto a course without this information as it may compromise the safety of the individual and others.

How will we use the information about you?

We collect information about you to assist in effectively dealing with your enquiries, process your order/s and safely deliver our services and, with your consent, to contact you about other products and services we think may be of interest to you.

First 4 Adventure UK will not share your personal information with other companies without your consent.

  • Medical and Consent forms

Your personal information provided on the medical and consent form is for the purpose of keeping you safe on our course/s and is held in strict confidence.  First 4 Adventure UK will share this information only with relevant qualified outdoors instructors working on behalf of  First 4 Adventure UK and for whom this inform is necessary in order to fulfil their duties.  Your information may be also shared with relevant third parties such as our medical advisor and/or the emergency services in the event of a medical incident.

  • Marketing

We would like to send you information about our products and services with your consent.  If you have consented to receive marketing, you may opt out at a later date.

You have the right at any time to stop us from contacting you for marketing purposes.

Your rights

  • Access to personal data, corrections, restrictions and portability

You have the right to request a copy of the information that we hold about you.  If you would like a copy of some or all of your personal information, please email or write to us at the following address:


postal: 44 Hunts Field Drive, Gretton, NN17 3GD

You may ask us to correct or remove information you think is inaccurate.

You have the right to request the removal of your personal information from our records.  There are some circumstances where the law allows us to refuse this request when the need for us to retain your personal information overrides your wish to have that removed (e.g. in legal disputes).

You may, in some circumstances ask us to stop or restrict processing your personal data, e.g. where you contest the accuracy of the data we hold on you or the process is unlawful.

You also have the right to data portability: the right to transfer your personal data in some circumstances.

  • The right to object

The GDPR gives individuals the right to object to the processing of their personal data in certain circumstances.

  • Lodging a complaint

If you have complaint about the way First 4 Adventure UK handles your personal information you have the right to contact the Information Commissioner’s Office, the supervisory authority for compliance with data protection laws.

How to contact us